Keyword
Research & Mapping Services

Unlock your website’s full potential with expert keyword research strategically mapped for higher rankings, better content, and more targeted traffic!

At Brandignity, we’ve spent 15 years mastering SEO and know that strong keyword research is the foundation of any successful digital strategy. Our approach goes beyond just finding high-volume terms—we focus on search intent, competition analysis, and strategic keyword mapping to ensure your website ranks for the right searches. Using advanced tools and industry expertise, we identify high-impact keywords that align with your business goals and audience needs.

We then provide a detailed keyword mapping document, assigning primary and secondary keywords to each page for maximum search visibility. Whether you want to improve existing content or build a strategy from scratch, our research helps you attract more qualified traffic and improve rankings. At Brandignity, we don’t just find keywords—we craft a data-driven roadmap that strengthens your content strategy and fuels long-term growth. Let us help you rank smarter and stronger with expert keyword research!

Our 4-Step Keyword Research Process

Step 1 - Understanding Your Business & Goals

Before diving into research, I take the time to understand your business, target audience, and SEO goals. Whether you want to attract local customers, improve eCommerce visibility, or dominate a niche market, I tailor the keyword strategy to align with your objectives.

Step 2 - In-Depth Keyword Research & Analysis

Using industry-leading tools like Google Keyword Planner, Ahrefs, and SEMrush, I identify high-impact keywords based on search volume, competition, and user intent. I analyze both broad and long-tail keywords to ensure we capture targeted, conversion-friendly traffic.

Step 3 - Where does it come from?

Contrary to popular belief, Lorem Ipsum is not simply random text. It has roots in a piece of classical Latin literature from 45 BC, making it over 2000 years old. Richard McClintock, a Latin professor at Hampden-Sydney College in Virginia, looked up one of the more obscure Latin words, consectetur, from a Lorem Ipsum passage, and going through the cites of the word in classical literature, discovered the undoubtable source.

Step 4 - Where can I get some?

There are many variations of passages of Lorem Ipsum available, but the majority have suffered alteration in some form, by injected humour, or randomised words which don’t look even slightly believable. If you are going to use a passage of Lorem Ipsum, you need to be sure there isn’t anything embarrassing hidden in the middle of text. All the Lorem Ipsum generators on the Internet tend to repeat predefined chunks as necessary.

Keyword Research

For Organic Search & Google Ads

Keyword Planner is like your marketing crystal ball—spotting the perfect keywords for both organic glory and paid search domination.

Keyword Search Volumes

Peek behind the keyword curtain—check out search volumes, trends, year-over-year shifts, and more juicy data to help you make smarter (and sassier) marketing moves.

Keyword Search Bar

Once we’ve nailed down a preliminary keyword, we’ll toss it into Google and let it spill the beans—serving up a list of like-minded searches real people are typing in to find businesses just like yours.

Types of Keyword Research

Informational Service Based Business Keyword Research

At Brandignity, we focus on delivering top-notch informational keyword research services designed to boost your online presence. We delve deep into understanding what potential customers are searching for, uncovering key phrases and topics that resonate most. By pinpointing these informational keywords, we help craft content that not only ranks well but also addresses the specific needs and queries of your target audience. This approach not only drives organic traffic but also positions your brand as a trusted authority in your industry, fostering sustained growth and customer engagement.

  • Increase visibility by addressing frequently asked questions.
  • Inform and interact with new visitors to cultivate their interest into qualified leads.
  • Demonstrate your industry expertise to establish trust and become a reliable resource.

Shopping & Product Keyword Research

At Brandignity, we specialize in providing tailored shopping and product keyword research services to enhance your online visibility and drive sales. Our approach involves thorough analysis to identify the most relevant keywords and phrases that potential customers use when searching for products like yours. By understanding search intent and consumer behavior, we help optimize your product listings and content strategy to attract targeted traffic and increase conversions. This meticulous research not only improves your search engine rankings but also ensures that your products are visible to the right audience at the right time, maximizing your ROI and business growth.

  • Position your products as the optimal solution for your customers’ needs.
  • Attract shoppers who compare options and highlight your distinct value proposition.
  • Lead visitors deeper into your sales funnel with content that focuses on providing solutions.

Case Studies

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Does your Business Need Keyword Research Help?

Struggling to rank or just guessing your keywords? Don’t worry—we brought the data and the sass.

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    Our Testimonials

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    Julian Cuestas
    Great experience! Helped us get more visibility on our business. Great to do business with. Thank you!
    Response from the owner:Thanks! You hands down have the coolest barbershop I've ever seen.
    laurie Ellison
    If you’re searching for a marketing agency that goes above and beyond to deliver outstanding results, Brandignity is the perfect choice. Highly recommended!
    Response from the owner:Thank you for the kind words!
    Trent Sanders
    We have worked with Brandignity for almost 20 years this April. The best thing about this company is that I trust Mac 100%. He will tell you when he feels confident, and tell you when you have challenges in your market. We are an agency that doesn't focus on a niche, so I've seen results in many markets for SEO/SEM/site design/etc. Thanks for all of your support over the years, Maciej...always a pleasure. One light!
    Response from the owner:Thanks, Trent! This is definitely our favorite white label partnership we have ever had.
    Caitlyn Anderson
    Fast and quality work! Would recommend to family, friends, and co-workers without hesitation.
    Response from the owner:Thank you!
    Mike Swanson
    Brandignity took my old, dated Website and modernized it. They are responsive and put technical matters in terms that non-experts like me can understand. I'm very pleased with their products and services.
    Response from the owner:Thanks Mike! It was a fun project for sure.
    Angela Wilson
    Maciej and his team always come up with great blog titles and info. They are consistently running reports to track website visits, growth etc.
    I don’t know anything about SEO but they are happy to explain everything and patient with me trying to understand it.
    Highly recommend!
    Response from the owner:Thanks Angela!
    april mitchell
    Brandignity is amazing!!!! I highly highly recommend their services. Their design team is amazing. They launched my website and I organically recieved calls after their amazing design job and their SEO efforts
    Response from the owner:Thank you! It was a pleasure working on this project.
    Yemi Olofin
    Our website hit a wall.we contacted Brandignity and within few hours they fix it! Am glad i work with them they are very dependable and reliable.Great people to work with!
    Response from the owner:We knew where to look pretty quickly. Glad we can help!
    Ademola Adewuyi
    They helped me out when I was about to give up on my project. They are very reliable.
    Response from the owner:Thank you!