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PPC advertising

Pay Per Click Advertising (PPC) Strategies that Yield Results

  You’re ready to optimize your business, and PPC advertising is your secret weapon. Get set—we’re diving into proven strategies to boost your results and maximize ROI.   You’ll master keyword selection, craft compelling ad copy, and learn the art of landing page optimization.   With data-driven insights and strategic […]

The New Google Panda And Penguin Update

The word SEO has gained so much importance in the past few years that it has become an essential element in online marketing. SEO or search engine optimization is a strategy that helps get your webpage high rankings by various search engines. As a result your webpage is displayed as […]

Google and Yahoo: Their Similarities and Distinctions

  In the world of Internet search, two names emerge as the most famous: Google and Yahoo. All feature web explorations, image quests, e-mail capabilities, and a whole lot more. As a web browser, have you ever wondered about the similarities and differences of these two internet giants? Have you […]

How Social Media is Affecting the Travel Industry

  One of the greatest quotes I ever heard was by Saint Augustine. The quote reads as follows. “The world is a book, and those who do not travel, read only a page.” WOW! Is that not an amazing quote? The world is an amazing place and it has so […]

How to Plan a Social Media Marketing Strategy

Social media is one of the hottest trends right now and is especially popular to use as an overall website marketing strategy. Those who are interested in how to plan a social media marketing strategy have already realized the many advantages it has to offer if executed properly. Planning how […]

Social Media Marketing and its 5-Point Advantage

  There is a lot of buzz about social media marketing these days. Companies are warring with each other to create a space in Facebook/Twitter and Google+ to drive the lion’s share of online traffic towards their website. Of course, this requires investment of both time and money, but the […]

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