Our Blog

Design Your Most Effective Email Newsletter
While it may seem like social media marketing has taken precedence over any other medium, it remains that email marketing is successful and effective – if done correctly; that being the key aspect. While email is an effective means of reaching customers, it is also very easy to go […]

Hotel Internet Marketing Strategy
For many businesses web marketing is quickly becoming a very confusing space to navigate. With so many organizations scraping for online visibility many are really ratcheting things up in order to gain digital traction. A proper hotel internet marketing strategy is one that combines good solid SEO efforts, heavy branding […]

Does your SEO Make Sense? Google Says It Should [video]
We stress all the time when discussing SEO and how it is important to realize that it is not all about jamming keywords into description areas or content of your website. Keeping your SEO clean and readable should be your first area of interest when conducting any sort of […]

Is Performance Based SEO Worth It? It’s Not Always Greener on the Other Side
Are you wondering if performance-based SEO is worth it? Well, you’re in the right place! In this article, we’ll explore the pros and cons of performance-based SEO and how it can impact your website’s rankings. We’ll also discuss the important performance metrics of SEO and provide tips […]

7 Horrible Examples of Requests for Search Engine Marketing
I don’t mean to kick anyone while they are down but we think it is important to showcase a handful of horrible examples of other individuals and businesses requesting search engine marketing efforts to grow visibility. Search engines evolve drastically each year and many of these examples show the wide disconnect that […]

What is Viral Marketing? [infographic]
What is viral marketing? Viral marketing is the process of your digital voice or a certain marketing effort getting sucked into the slip stream of your audience and growing exponentially by the work of your community (does that make sense?). For something to go viral there are certain touch […]