{"id":30470,"date":"2015-04-03T13:59:03","date_gmt":"2015-04-03T13:59:03","guid":{"rendered":"https:\/\/brandignitybeta.com\/demo\/brandlatest\/2015\/04\/03\/how-to-make-a-name-for-yourself-via-social-media\/"},"modified":"2015-04-03T13:59:03","modified_gmt":"2015-04-03T13:59:03","slug":"how-to-make-a-name-for-yourself-via-social-media","status":"publish","type":"post","link":"http:\/\/brandignitybeta.com\/demo\/brandlatest\/how-to-make-a-name-for-yourself-via-social-media\/","title":{"rendered":"How to Make a Name for Yourself via Social Media"},"content":{"rendered":"

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Social media has become an intricate part of both our personal lives and careers.<\/a> It\u2019s a way for everyone to stay connected and communicate. We see each other\u2019s trials, triumphs, and goofy pictures every day when we share them. It has emerged as a powerful tool in business marketing because of its ability to reach large amounts of people instantly on various platforms such as computers, smartphones and tablets. When someone \u2018likes\u2019 your post, someone else sees that, then they share it, and it goes on and on and on.<\/p>\n

Essentially, people are advertising for you \u2013 for free. The trick is getting people to pay attention to you in the first place so they\u2019ll be interested when you post something. It\u2019s good to be unique, and that\u2019s what we\u2019ll focus on today; sometimes the weird kid is also really cool and fun to hang out with, and that\u2019s what you should strive for in your social media tactics.<\/p>\n

Set Yourself Apart from the Crowd<\/strong><\/h1>\n
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Ok, that heading sounds clich\u00e9, and it is. But that\u2019s what you need to do. Whatever enterprise you are involved in, you\u2019re certainly not the only one doing it. A lot of businesses are clamoring for attention so they can stay afloat and hopefully thrive. Attracting someone to your business is a lot like attracting a romantic partner \u2013 you want to make your intentions clear, but you don\u2019t want to come off as desperate. Let them know there\u2019s something special about you without going overboard. My favorite thing is seeing that a company has a sense of humor. If you\u2019ve got an announcement regarding a special or discount you\u2019re running, say it by posting a funny picture of a dog or you wearing those big nose and mustache glasses. That is so much better than a bland graphic, and it will make people chuckle and associate you with something positive.<\/p>\n

Here are some tips on building a personal brand:<\/p>\n